Dr. Gordon Miller
Assistant Professor of Entrepreneurship
Researching entrepreneurial judgment under uncertainty — how digital communities, online makers, and emerging platforms shape the way entrepreneurs discover and act on opportunity.
Assistant Professor of Entrepreneurship
Researching entrepreneurial judgment under uncertainty — how digital communities, online makers, and emerging platforms shape the way entrepreneurs discover and act on opportunity.
About
I am an Assistant Professor of Entrepreneurship and Program Director in the Sorrell College of Business at Troy University. I earned my Ph.D. in Entrepreneurship from Baylor University, where I studied under Dr. Peter Klein.
My research explores how digital communities — from video game modders to crowdfunding platforms — cultivate entrepreneurial capabilities and generate market intelligence. I draw on Austrian economics and organizational theory to understand how emergent, bottom-up processes drive innovation in unexpected places.
Beyond the university, I remain active as a licensed life insurance professional and options trader. My view of entrepreneurship centers on judgment under uncertainty — the idea, developed in the work of Foss and Klein, that entrepreneurs succeed not by following formulas but by exercising informed judgment when outcomes are genuinely unknown. I bring this perspective to the classroom, where I teach courses in entrepreneurship and macroeconomics.
I also serve as a reviewer for leading journals including the Journal of Business Venturing, the Review of Austrian Economics, and Managerial and Decision Economics.
Research
"The Role of Spontaneous Order in Video Games: A Case Study of Destiny"
Cosmos + Taxis, 5(3+4): 63-72, 2018
Published"The Wisdom of Shared Interests: Online Maker Communities as Generators of Entrepreneurial Intelligence"
The De Gruyter Handbook of Digital Entrepreneurship, De Gruyter, 2024
Published"Mod the World: How Entrepreneurs Learn from Video Game 'Modding' Communities"
The Invisible Hand in Virtual Worlds: The Economic Order of Video Games, Cambridge University Press, 2021
Published"Questioning the Entrepreneurial State: Status Quo, Pitfalls, and the Need for Credible Innovation Policy"
Quarterly Journal of Austrian Economics, 25(3): 330-342, 2022
Published"A Theory of Signal Corruptibility: Evidence from Crowdfunding Impostors"
In preparation for Journal of Management Studies
In Progress"Owning the eSports Game: Validating and Extending Upon the Ownership Competence Perspective"
In Progress"Collaborative Imagination: Connecting Entrepreneurial Teams to Entrepreneurial Ecosystems via Methodological Individualism"
In preparation for Small Business Economics
In ProgressTeaching
ENT 3325
Principles of Entrepreneurship
Troy University
ECO 2251
Principles of Macroeconomics
Troy University
ECO 3360
Entrepreneurial Economics
Troy University
BUS 4385
Strategic Management
Baylor University
BUS 330
Business Entrepreneurship
King's College
ENT 4353
Social Entrepreneurship & Economic Development
Baylor University
ENT 4410
Entrepreneurial Influence
Troy University
ENT 4480
Entrepreneurship Capstone
Troy University
MSB 480
Strategic Management
King's College
Curriculum Vitae
For a complete listing of my publications, conference papers, professional development, and service — download my full CV.
Download CV (PDF)Contact
Office Phone
(334) 808-6760
Office
John Robert Lewis Hall 021
Troy University
600 University Avenue, Troy, AL 36082